Press and Public Relations
L'Orchestre national de Lille 2020 UK tour press and communications management (Photo: Ugo Ponte)
Ulysses Arts' experience in press and PR is built on our work publicising our catalogue of recordings, and assisting our industry clients and partners. For this reason we are used to writing press releases, and we have built extensive information and contacts to communicate with the special classical music press, cultural publications, scholarly journals and reviews, and UK and international newspapers, radio and television. We also reach beyond traditional media outlets to the growing number of high-quality classical music blogs and website which are become increasingly influential amongst audiences and listeners.
We understand that engagement with editors, journalists, TV producers and critics requires specific knowledge of their publications and requirements, making timely relevant pitches, and building trust. We do not waste time spinning 'one of the leading artists of his or her generation' or 'rising star' clichés. We are on the receiving end of such materials constantly, and bin them. We know that arts editors are busy and especially in London, can only cover a small fraction of the concerts and recordings vying for their attention. We give journalists and media organisations concise, accurate information, while being politely persistent to get results when necessary. We do not take on clients unless we believe in them as musicians. If you want somone to publicise your child prodigy or an auto-tuned 'opera singer' who has never sung a role on stage, don't contact us. If you are seeking a UK-based partner with global contacts, who will work hard for you to achieve legitimate publicity, you are most welcome to write to us via our 'Contact' tab: we shall be pleased to explore how we can help you.
We understand that engagement with editors, journalists, TV producers and critics requires specific knowledge of their publications and requirements, making timely relevant pitches, and building trust. We do not waste time spinning 'one of the leading artists of his or her generation' or 'rising star' clichés. We are on the receiving end of such materials constantly, and bin them. We know that arts editors are busy and especially in London, can only cover a small fraction of the concerts and recordings vying for their attention. We give journalists and media organisations concise, accurate information, while being politely persistent to get results when necessary. We do not take on clients unless we believe in them as musicians. If you want somone to publicise your child prodigy or an auto-tuned 'opera singer' who has never sung a role on stage, don't contact us. If you are seeking a UK-based partner with global contacts, who will work hard for you to achieve legitimate publicity, you are most welcome to write to us via our 'Contact' tab: we shall be pleased to explore how we can help you.